ISMOD

Master’s Degree in International Trade and Digitalisation

Mise à jour le 01/07/2024

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Presentation

Master’s Degree in International Trade and Digitalisation

The Master’s in International Trade and Digitalisation at ISMOD is a qualification registered with the RNCP, Level 7, delivered over two years and designed to train executives at the intersection of traditional commercial strategy and digital transformation, capable of leading the development of a company or brand globally while mastering modern technological tools.

This programme is perfectly aligned with the needs of managers responsible for business development, who are seeking creative, passionate, curious and motivated collaborators.

The ISMOD Master’s enables students to be fully operational from their first professional experience. Courses, conferences, masterclasses and Business Games are delivered by professionals who are experts in their respective fields.

Students also benefit from connections with our network of premium partner companies for the completion of their work-study programme.

Certification: Title registered in the National Directory of Professional Certifications

FURTHER STUDIES :

This Master’s degree is professionally oriented and therefore leads directly to employment.

Prerequisites

ENTRY LEVEL(S)

Bachelor’s degree / Licence and Bac+4

Prerequisites: The Master’s in International Trade and Digitalisation at ISMOD is open to holders of a Bachelor’s degree / Licence or any other Level 6 qualification and, for entry into the second year of the Master’s programme, to candidates who have validated a Master 1 or have obtained a waiver from the certifying body.

Admission is based on the review of the application file and may include an interview.

Programme objectives

The Master’s degree in International Trade and Digitalisation at ISMOD is a State-recognised Level 7 qualification aimed at achieving the following objectives:

  • Learn to identify growth opportunities in Europe, Asia, or the United States

  • Acquire skills in managing goods flows, customs, and international logistics, which are crucial for the fashion industry

  • Create a seamless customer experience across physical stores, e-commerce platforms, and social media

  • Use sales data and user behaviour to predict trends and optimise inventory

  • Master new sales channels such as Instagram Shopping and Live Shopping

  • Preserve the DNA of a fashion brand while adapting it to local cultures

  • Address the new imperatives of sustainable fashion, a major concern for today’s international consumers

  • Learn to select collections and present them effectively, whether in a showroom or on a web interface

Teaching Methods and Assessment

Assessment Methods: Case studies and/or tests and/or essays and/or text analyses and/or multiple-choice questions (MCQs) and/or oral assessments and/or research projects / Continuous assessment / Work-study and competency evaluation (written + oral) / Thesis defence / Professional evaluation in the company

Programme Summary Documents: Course materials (PDF, and/or Word, and/or PPT formats), case studies and/or audio and video resources, and any exercises to be completed during the programme

Duration of Studies:

DURATION OF STUDIES:

  • 2 years for students holding a Bachelor’s degree or an equivalent qualification, and 1 year for students who have completed the first year of a Master’s programme.
  • Work-study programme available.
This programme does not offer any equivalences or transfer pathways.

Students entering the first year of the Master’s programme are required to validate all skills blocks

Admission Procedures and Deadlines

Access deadlines

  • Applications for the September 2026 intake are open from 1 March to 20 September 2026.
  • Applications for the deferred January 2026 intake remain open until 18 December.

Modalities

Access to our programmes may be initiated:

  • By the employer,
  • At the employee’s initiative, with their employer’s agreement,
  • By a student or their legal guardian
  • Work-study is available from the third year onwards

Upon completion of the application form, our institution undertakes to respond within 72 hours.

If the programme requires specific prerequisites, we will propose, regardless of the funding method you are considering, a knowledge assessment and/or a positioning interview (by telephone or videoconference) and/or a review of your application file.

ISMOD

Career Opportunities

  • International Business Developer

  • International Account Manager

  • International Supply Chain Manager

  • Logistics Manager

  • International Buyer

  • Customs Declarant

  • E-commerce Manager

  • Export Area Manager

  • Product Manager

Programme

1ST YEAR

The master’s programme in the 1st year, aimed at developing managerial skills, is structured as follows:

Semester 1:

  • Business Strategy

  • Human Resources Management and Organisational Behaviour

  • Project and Innovation Management

  • Managerial Geopolitics

  • Corporate Finance and Cash Management

  • English

  • Business Challenges in a Globalised Economy

  • Business Law

Semester 2:

  • Business Model & Business Plan

  • Innovation Marketing

  • Collaborative Tools Management

  • Globalisation and International Economics

  • Introduction to Marketing and Communication

  • Business Strategies

  • Competitive Intelligence and Strategic Monitoring

  • Persona Development and Experience Mapping

  • Business Game

  • Internship (Optional)

The programme in the specialisation year is organised around two (2) axes:

AXIS 1: SPECIALISATION SUBJECTS

Semester 1:

  • E-commerce and Customer Relationship Management

  • Digital Communication Strategies and Introduction to Ads

  • International Market Research and Analysis

  • Business Internationalisation

Semester 2:

  • Intellectual Property Law

  • Commercial Operations Management

  • Client Needs Investigation and Reformulation

  • Strategic Marketing and Product Placement in International Markets

  • Business Game

  • Internship (Mandatory)

  • Preparation of the Professional Dissertation

AXIS 2: CERTIFICATION REQUIREMENTS

Validation of competency blocks:

  • Block 1: Create and develop a digital entrepreneurship project with the support of AI

  • Block 2: Design a digital project using a UX Design approach adapted to AI

  • Block 3: Lead a digital project using agile methodology, preparing its functional specifications and technical requirements

  • Block 4: Develop an e-marketing and communication strategy for a digital entrepreneurship project with the support of AI

  • Block 5: Conduct studies and write reports in competitive intelligence and business strategy

Tuition Fees

Information regarding the cost of this programme can be accessed by clicking on the following link : ici