ISMOD

Master’s Degree in Fashion Business

Mise à jour le 01/07/2024

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Presentation

Master’s Degree in Fashion Business

The Master’s in Fashion Business at ISMOD is a qualification registered with the RNCP, Level 7, delivered over two years and designed to train managers at the intersection of creativity and commercial strategy, capable of understanding how to transform an artistic vision into a sustainable commercial success.

This programme is perfectly aligned with the needs of managers responsible for fashion enterprises, who are seeking creative, passionate, curious and motivated collaborators.

The ISMOD Master’s enables students to be fully operational from their first professional experience. Courses, conferences, masterclasses and Business Games are delivered by professionals who are experts in their respective fields.

Students also benefit from connections with our network of premium partner companies for the completion of their work-study programme.

Certification: Title registered in the National Directory of Professional Certifications

FURTHER STUDIES :

This Master’s degree is professionally oriented and therefore leads directly to employment.

Prerequisites

ENTRY LEVEL(S)

Bachelor’s degree / Licence and Bac+4

Prerequisites: The Master’s in Fashion Business at ISMOD is open to holders of a Bachelor’s degree / Licence or any other Level 6 qualification and, for entry into the second year of the Master’s programme, to candidates who have validated a Master 1 or have obtained a waiver from the certifying body.

Admission is based on the review of the application file and may include an interview.

Programme objectives

The Master’s degree in Fashion Business at ISMOD is a State-recognised Level 7 qualification aimed at achieving the following objectives:

  • Master the history, trends, and evolution of styles to anticipate the market

  • Understand the different strategies of Haute Couture, Luxury, Ready-to-Wear, and Fast Fashion

  • Comprehend intellectual property law (design protection) and trademark law

  • Learn to build and maintain a brand’s DNA to ensure long-term desirability

  • Master influence, social media, and e-reputation, essential in a sector where image is paramount

  • Plan the product mix (number of models, pricing, release timing) to maximise sales

  • Select appropriate suppliers, manage raw materials, and optimise production costs

  • Organise the sales space (physical or digital) to drive purchase decisions

  • Understand the challenges of import-export and global distribution

  • Integrate ethics and circular economy principles into the business model, a key expectation of today’s consumers

  • Utilise AI and data analysis for sales forecasting, as well as blockchain for garment traceability

Teaching Methods and Assessment

Assessment Methods: Case studies and/or tests and/or essays and/or text analyses and/or multiple-choice questions (MCQs) and/or oral assessments and/or research projects / Continuous assessment / Work-study and competency evaluation (written + oral) / Thesis defence / Professional evaluation in the company

Programme Summary Documents: Course materials (PDF, and/or Word, and/or PPT formats), case studies and/or audio and video resources, and any exercises to be completed during the programme

Duration of Studies:

DURATION OF STUDIES:

  • 2 years for students holding a Bachelor’s degree or an equivalent qualification, and 1 year for students who have completed the first year of a Master’s programme.
  • Work-study programme available.
This programme does not offer any equivalences or transfer pathways.

Students entering the first year of the Master’s programme are required to validate all skills blocks

Admission Procedures and Deadlines

Access deadlines

  • Registrations for the September 2026 intake will take place from 1 March to 20 September 2026.
  • Registrations for the January 2027 deferred intake will continue until 18 December 2026.

Modalities

Access to our programmes may be initiated:

  • By the employer,
  • At the employee’s initiative, with their employer’s agreement,
  • By a student or their legal guardian
  • Work-study is available from the third year onwards

Upon completion of the application form, our institution undertakes to respond within 72 hours.

If the programme requires specific prerequisites, we will propose, regardless of the funding method you are considering, a knowledge assessment and/or a positioning interview (by telephone or videoconference) and/or a review of your application file.

ISMOD

Career Opportunities

  • Fashion Product Manager

  • Marketing Manager

  • Brand Manager

  • Collection Manager

  • Fashion Buyer

  • Merchandising Manager

  • Visual Merchandising Manager

  • Retail Manager

  • E-commerce Manager

  • Social Media and Influencer Manager

  • Events / Press Relations Manager

  • Supply Chain Manager

  • CSR Manager

Programme

1ST YEAR

The master’s programme in the 1st year, aimed at developing managerial skills, is structured as follows:

Semester 1:

  • Business Strategy

  • Human Resources Management and Organisational Behaviour

  • Project and Innovation Management

  • Managerial Geopolitics

  • Corporate Finance and Cash Management

  • English

  • Business Challenges in a Globalised Economy

  • Business Law

Semester 2:

  • Business Model & Business Plan

  • Innovation Marketing

  • Collaborative Tools Management

  • Globalisation and International Economics

  • Introduction to Marketing and Communication

  • Business Strategies

  • Competitive Intelligence and Strategic Monitoring

  • Persona Development and Experience Mapping

  • Business Game

  • Internship (Optional)

2ND YEAR

The FB programme in the specialisation year is organised around two (2) axes:

AXIS 1: SPECIALISATION SUBJECTS

Semester 1:

  • E-commerce and Omnichannel Strategy

  • Data Marketing and Data Analysis

  • Visual Merchandising and UX Design

  • Digital Communication Strategies and Introduction to Ads

Semester 2:

  • Intellectual Property Law

  • International Business Development

  • Production Management and Supply Chain

  • Strategic Marketing and Product Placement

  • Business Game

  • Internship (Mandatory)

  • Preparation of the Professional Dissertation

AXIS 2: CERTIFICATION REQUIREMENTS

Validation of competency blocks:

  • Block 1: Create and develop a digital entrepreneurship project with the support of AI

  • Block 2: Design a digital project using a UX Design approach adapted to AI

  • Block 3: Lead a digital project using agile methodology, preparing its functional specifications and technical requirements

  • Block 4: Develop an e-marketing and communication strategy for a digital entrepreneurship project with the support of AI

  • Block 5: Conduct studies and write reports in competitive intelligence and business strategy

Tuition Fees

Information regarding the cost of this programme can be accessed by clicking on the following link : ici